ORGANIC
AND
PAID SEO

12
WEBSITES
900
KEYWORDS
200
LINK BUILDING
100
DEEP LINKS
ORGANIC
SEO
DEFINE
SEO
STRATEGY
In depth study of best competition pages. Analyzing the best
performing pages.
INTERNAL
LINK
BUILDING
Internal link building process is important for link authority rankings and ease of navigation.
CONTENT
STRATEGY
The content strategy has to be in place for the SEO tactics to work.
AUDIT
LINKS
A thorough check on toxic internal links and approaching competitors broken backlinks.
KEYWORD
GAP
ANALYSIS
Keyword analysis gap is essential to understand what organic keywords are not ranked for but the competitors do.
Create relevant keywords revolving around the content and meta descriptions that boost clicks.
PAID
SEO
While searching anything on Google, if you would have noticed the top few results always carry a small ad label, these are known as Google paid search ads.
​
To start with paid SEO, a Google Ads account will be required to set up PPC campaigns. In paid SEO, the choice of keywords should be extremely relevant and should be about what products or services the PPC campaign is intended to target. A select set of keywords that people search on Google needs to be targeted. From the PPC campaign, we need to define the searched where the ads will be displayed. Bidding keywords is an important step along with SEO optimized landing pages.


TOOLS
USED





